2015 SEMA IGNITED CONSUMER TICKETS NOW AVAILABLE

— Friday Night Event Marks Second Annual Official SEMA Show After Party –
— Festivities Include New Location, Improved Exit Parade Route and Added Attractions –
— Early-Bird Rate Offers 50% Discount Until July 6, 2015 —

DIAMOND BAR, Calif. (June 24, 2015) – Auto enthusiasts and consumers can now visit www.semaignited.com to purchase tickets to attend SEMA Ignited, the official SEMA Show after party that connects the general public with industry leaders, celebrities and award-winning custom vehicles.

The Friday night festival takes place immediately after the SEMA Show closes on November 6, from 3:00 p.m.-10:00 p.m. As vehicles exit the Las Vegas Convention Center, they will parade across the street and congregate in what is known as the Gold Lot. The customized rides will be displayed in either a hot-rod, truck, sport-compact or general village area for consumers to get up close with vehicles that feature new and innovative products from the coveted trade-only SEMA Show.

The night will include vehicle demonstrations, automotive celebrities, entertainment, and the culmination of SEMA Battle of the Builders, a nationwide competition that brings together creations from top vehicle builders throughout the country. It will also serve as the backdrop for a nationally broadcasted television special that will feature the top 10 finalists of the competition.

Entrance into the event is free for credentialed SEMA Showgoers. Consumers can purchase tickets at 50% off the regular fee of $20 until July 6, 2015 at www.semaignited.com. Students and military members are free but must still register for tickets. Children ages 12 and under are free with a paid general admission ticket. Additional details about the event are available at www.semaignited.com.

About SEMA and the SEMA Show

The SEMA Show is a trade show produced by the Specialty Equipment Market Association (SEMA), a nonprofit trade association founded in 1963. Since the first SEMA Show debuted in 1967, the annual event has served as the leading venue bringing together manufacturers and buyers within the automotive specialty equipment industry. Products featured at the SEMA Show include those that enhance the styling, functionality, comfort, convenience and safety of cars and trucks. Additional details are available at www.semashow.com or www.sema.org,

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