Gaming peripherals manufacturer HyperX has become the first partner of the London Royal Ravens Call of Duty League franchise.
Rogue‘s teams in Rainbow Six Siege and Rocket League are also part of the deal, which includes a jersey sponsorship.
RELATED: ReKTGlobal welcomes investment from Taylor Fritz
London Royal Ravens is one of only two European franchises competing in the inaugural season of Activision Blizzard’s league. In the coming weeks, the team is set to reveal a brand-new training facility fully equipped with HyperX peripherals.
Amish Shah, Founder of ReKTGlobal, discussed the partnership in a release: “HyperX has been a mainstay in competitive PC gaming for as long as I can remember. It’s an honor to have their logo on our jerseys, and their gear powering our champions’ play.”
RELATED: Rogue picks up Kia Motors partnership for LEC team
London Royal Ravens and Rogue join the likes of Virtus.pro, Chiefs Esports Club, Entity Gaming, Excel Esports, LGD Gaming, and Team Liquid on HyperX’s roster of partners.
Daniel Kelley, Director of Corporate Marketing for HyperX, added: “HyperX is excited to extend our partnership with ReKTGlobal and to sponsor their exciting leagues and teams. In this unique time when online gaming is becoming even more of an opportunity for people to virtually get together with friends and enjoy some entertainment and friendly competition at home, HyperX appreciates being part of this experience.”
Esports Insider says: With partnerships with Virtus.pro and Chiefs Esports Club under its belts in 2020, HyperX doesn’t appear to be slowing down when it comes to securing partnerships with organisations. This deal isn’t out of the norm in the industry but we will continue to monitor HyperX and its strategy as the year progresses.