Singaporean gaming chair manufacturer Secretlab has announced a partnership with multinational organisation Team Liquid.
They’ve teamed up to release the Secretlab Team Liquid Edition gaming chair, an original product featuring the Team Liquid branding and colours.
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Team Liquid, originally founded in 2000, competes in a multitude of esports titles, including League of Legends, Counter-Strike: Global Offensive, Fortnite, Dota 2, and Super Smash Bros Melee. It was named Esports Organisation of the Year at the 2019 Esports Awards, and the new chair was designed to celebrate “20 years of Team Liquid being fan favorites and performing at the highest level,” according to a release.
Ian Alexander Ang, Co-founder and CEO of Secretlab, commented on the deal: “There is no more fitting way to celebrate Liquid’s trailblazing history as the esports organization with the highest-ever team earnings, and the Secretlab Team Liquid Edition commemorates their era of success and the historic path Liquid has charted for the industry.
“Our state-of-the-art gaming seats will help support and further that legacy by ensuring that their players will only be equipped with the best gaming equipment to stay at the top of their game.”
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As part of the agreement, Secretlab will provide chairs for Team Liquid’s Alienware training facilities; both at its existing compound in California, and its upcoming facility in the Netherlands. They are also set to team up for a charity stream in May.
Victor Goossens, Co-CEO of Team Liquid, stated: “When you’re competing at the highest level, comfort is one factor that cannot be overlooked. Secretlab chairs provide the high-quality design and comfort to help our athletes look and feel their best. By outfitting both our Alienware Training Facilities with Secretlab chairs, our players will also have the benefit of practicing with the same seating that they compete in on stage.
“In Secretlab, we’ve found a partner that supports our players and staff and supports giving back to our community, starting with our collaborative charity stream.”
Esports Insider says: After recent partnerships with T1, G2 Esports, OG Esports, and now Team Liquid, Secretlab has materialised a somewhat-global presence with some of the top teams from all over the world.