MIAMI–(BUSINESS WIRE)–Starting in March, the HGreg Group’s 30 North American stores in Canada and the United States, will accept cryptocurrency payments for the purchase of new and pre-owned vehicles.

The HGreg Group is once again redefining the market by becoming one of the first automotive groups to accept cryptocurrency in its day-to-day operations. A portion of the revenue from sales made in cryptocurrency will be kept in this format by the company.

“Our desire to constantly evolve and improve our customers’ shopping experience inspires us to make bold decisions. Providing them with a greater variety of payment methods is part of it,” explains the HGreg Group’s president, John Hairabedian. “We’re pleased today to be at the forefront of technology, giving our customers another payment option. We also believe it will be advantageous to keep some of our assets in cryptocurrency.”

The purchasing process will be simplified and remain as secure as ever. HGreg has already carried out a few cryptocurrency transactions to test this new process.

The HGreg Group is part of HGregoire, a network of 17 pre-owned and 13 new-car dealerships throughout Canada and the United States. In December 2020, the company announced its expansion to the West Coast with a major investment based in the Greater Los Angeles Area.

With more than 25 years of continuous service to consumers and more than 1,500 associates, the HGreg Group is determined to offer a new world of customer convenience and care. Both in-store and online, it’s redefining the car-buying experience. Learn more by visiting HGreg.com or follow the company on Instagram, Twitter and Facebook at @HGregAuto. For media resources, visit hgreg.com/newsroom.