NEW YORK–(BUSINESS WIRE)–Ordergroove, the leader in Relationship Commerce, announced today that Phlur, the leading fully transparent and sustainable fragrance company, has successfully transitioned to using Ordergroove as its subscription provider. Launched in March 2021, the company’s program has seen impressive results, including a significant increase in subscription adoption. Founded in 2015 and acquired by The Center, a Los Angeles-based beauty brand incubator and investor, in Dec. 2020,