SAN FRANCISCO–(BUSINESS WIRE)–Today, Zynga Inc. (Nasdaq: ZNGA), a global leader in interactive entertainment, announced that StarLark, a subsidiary of Zynga Inc. and the developer of Golf Rival, the fast-growing and second largest mobile golf game in the world, is kicking off the holiday season for mobile golfers with a series of themed in-game events. These events will allow players to tee up in an arctic winter wonderland.
With the Northern Lights in-game event running from December 20, 2021 through January 3, 2022, players will be able to enjoy fun holiday competitions that allow them to hone their golf skills in a festive and spectacular setting.
Set in the newly created Aurora golf course, Northern Lights transports fantasy golfers to the North Pole. The unique course features a beautiful holiday backdrop with colorful Christmas trees, fantastic ice sculptures and vibrant candy cane lights. The festival is split into two separate in-game events: the Aurora Vibes Special Challenge, a 12-round Player-versus-Player (PvP) challenge, and the Winter Wonderland Tournament, an 18-hole standalone challenge.
In the Aurora Vibes Special Challenge, mobile golfers use special festive golf balls and advance through rounds by defeating their competitors – while earning rewards for each round they master. If there is a draw in regulation play, the shootout round takes players to a nighttime version of the course, where golfers can test their skills under the spectacular light show of the Aurora Borealis. Players that complete the challenge will be rewarded with ultimate chest prizes that contain a variety of coins, gems, club cards, golf balls and legendary clubs.
Players who prefer to hone their golf skills solo can opt for the Winter Wonderland Tournament, a standalone event designed for players to sharpen their skills on the course and measure their progress. Players will complete Aurora’s 18 holes to try to achieve new personal best records and earn prizes. The Winter Wonderland Tournament is the perfect way for players to master the course and prepare for more challenging PvP competitions.
“At Zynga, the holidays are a time to offer our players creative ways to come together and enjoy competing in our games,” said Bernard Kim, President of Publishing at Zynga. “With its Northern Lights holiday event, the Golf Rival team has created a uniquely entertaining way to play golf with the spirit of the season.”
Starting December 20, Golf Rival players will also be able to participate in The Brink Game – Snowman Peak. This additional holiday bold beat features a unique twist. In the three-round playoff competition, players will try to get their ball as close to the hole as possible without sinking it. This event rewards precision and skill, as the closer players get to the hole, the higher the rank and score. If a player accidentally holes in the ball, a prankish character known as Snowman Peak pops out of the hole to knock the ball far away, giving the golfer a low score.
“The holiday season is a perfect time for mobile gamers to unite and play the games they love,” said Henry You, StarLark Founder and General Manager. “By creating a festive backdrop for players to compete, we created a fun new spin on fantasy golf that we hope players around the globe will enjoy.”
Editor’s note:
Key art and broadcast assets are available for use by clicking here.
For additional information on the Northern Lights in-game event, please visit Golf Rival on Facebook.
About Zynga Inc.
Zynga is a global leader in interactive entertainment with a mission to connect the world through games. With massive global reach in more than 175 countries and regions, Zynga has a diverse portfolio of popular game franchises that have been downloaded more than four billion times on mobile including CSR RacingTM, Empires & PuzzlesTM, FarmVilleTM, Golf RivalTM, Hair ChallengeTM, Harry Potter: Puzzles & SpellsTM, High Heels!TM, Merge Dragons!TM, Merge Magic!(TM), Queen BeeTM, Toon Blast(TM), Toy Blast(TM), Words With FriendsTM and Zynga PokerTM. With Chartboost, a leading mobile advertising and monetization platform, Zynga is an industry-leading next-generation platform with the ability to optimize programmatic advertising and yields at scale. Founded in 2007, Zynga is headquartered in California with locations in North America, Europe and Asia. For more information, visit www.zynga.com or follow Zynga on Twitter, Instagram, Facebook or the Zynga blog.
Forward Looking Statements
This press release contains forward-looking statements, relating to, among other things, certain gameplay details, features and in-game events in the mobile game Golf Rival. Forward-looking statements often include words such as “outlook,” “projected,” “planned,” “intends,” “will,” “anticipate,” “believe,” “target,” “expect,” and statements in the future tense are generally forward-looking. The achievement or success of the matters covered by such forward-looking statements involves significant risks, uncertainties, and assumptions. Undue reliance should not be placed on such forward-looking statements, which are based on information available to us on the date hereof. We assume no obligation to update such statements. More information about these risks, uncertainties, and assumptions are or will be described in greater detail in our public filings with the Securities and Exchange Commission (the “SEC”), copies of which may be obtained by visiting our Investor Relations website at http://investor.zynga.com or the SEC’s web site at www.sec.gov.