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German organisation SK Gaming has extended its audio partnership with EPOS, marking the third year of collaboration.
In January 2018, SK Gaming and Sennheiser reunited after launching a co-branded headset over a decade earlier.
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SK Gaming’s players will use EPOS | SENNHEISER headsets when streaming and competing at events. The deal also includes a jersey sponsorship and giveaways for fans.
Alexander T. Muller, CEO of SK Gaming, commented on the renewal in a release: “We are incredibly thrilled to start this new adventure with EPOS and continue working with the great team that we already know so well from the past years. They have been and will continue to deliver true high-end audio solutions for our players across the globe and we couldn’t be happier to have such a premium brand on our team.”
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EPOS recently renewed its deal with Danish organisation North with similar terms to this partnership. In February, it partnered with Counter-Strike: Global Offensive tournament organiser BLAST.
Andreas Jessen, Senior Director of Product Management and Marketing, Gaming at EPOS, added: “We are delighted to continue our long-term partnership with SK Gaming and to support their competitive efforts around the globe. Our esports partnerships allow us the opportunity to join up with world-leading esports teams and enable them to elevate their game experience to brand new heights. SK Gaming has an impressive legacy in the esports world and we are excited to once again partner with them.”
Esports Insider says: Sennheiser has either started or continued partnerships with prominent brands in three different countries in recent times, seemingly signalling a well-thought-out plan for capturing prospective customers from esports.