Xactly Improved Account Scoring with ZoomInfo, with 86% of Wins from Top-Tier Accounts

[#item_full_content]VANCOUVER, Wash.–(BUSINESS WIRE)–ZoomInfo (NASDAQ: GTM), the all-in-one AI GTM platform, has reported that Xactly, a sales performance management and revenue intelligence software company, rebuilt its account scoring on ZoomInfo data and now traces the large majority of its pipeline and wins to its top-scored accounts, according to the company. In the first quarter after the new model went live, 77% of Xactly’s marketing-qualified leads came from accounts it scored A or B. Xactly has sold dat

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